The COVID-19 pandemic has shaken the already complex market of healthcare in the U.S. Healthcare companies needed to…..
Many marketers today are looking for a solution that will help them go beyond their data, so they can focus on the creative, more inspiring aspects of their work. Paragone.ai is built precisely on this premise.
For the unfamiliar, data analytics can sound like science meant for the left-brained and mathematically minded. While data…..
For some people, change is terrifying because it often involves risk and uncertainty. Others embrace change as an opportunity……
When a business expands its marketing efforts to a global audience, it creates growth opportunities and reaches new custo…….
With President Biden’s declaration that all American adults will have access to vaccination in May, he has perhaps defined the optimistic beginning of the end of this pandemic. The pandemic’s disruption, felt so deeply in personal terms, has also profoundly impacted the business of marketing to our forever-changed population.
Not everyone can be a subject-matter expert in their industry. And sometimes marketers have to take care of multiple industries, products and services. This means that you may have to rely on others to write what you need as a marketer.
Camilla Olson, Co-founder & CEO, Savitude is a game-changer who’s disrupted the fashion industry time and time again. 3 critical character traits got her there.
Content marketing is an effective way to reach customers and prospective customers — especially during COVID-19 when other advertising streams aren’t available. But it’s in need of a reboot, according to Robert Rose, founder and chief strategy officer, Content Advisory.
In revealing the 2020 version of his highly anticipated Marketing Technology Landscape Supergraphic this past April, Scott Brinker discussed the challenge of its actual design given yet another year of spectacular “new venture creation.” Finding it impossible and ultimately counterproductive to crowbar what is now 8,000 MarTech solutions into category boxes of the right angle variety, his design collaborators at Blue Green instead allowed the defined clusters of category logos to determine visual boundary shape.
Our mission is to inspire, support, and celebrate brilliance in marketing.
© 2024 Powered by Building Brands Marketing
Our mission is to inspire, support, and celebrate brilliance in marketing.
© 2024 Powered by Building Brands Marketing
Our mission is to inspire, support, and celebrate brilliance in marketing.
© 2024 Powered by Building Brands Marketing
