by Lisa Merriam
AMA Marketing Week #AMAMW celebrates curiosity. It is a week of programming and content designed to equip you for business challenges facing brands and companies today.
Marketing week runs October 1-5, 2018. Visit www.amamarketingweek.com for access to practical solutions and insights, inspiring speakers, and marketers helping other marketers succeed.
The cornerstone is event is the Marketing Week Virtual Conference on Digital Marketing (October 2-3), Register here–it is free.
In today’s fast-paced world, how do you make yourself future proof? You become a digital marketing expert. At Marketing Week’s Virtual Conference, you’ll be immersed in two days of inspiring, future-thinking programming from the top minds in the industry. There will be inspiring keynotes and informative booths.
AGENDA
Day 1: October 2
10 AM-11 AM CT
Googling in the Age of Assistance: Christina Duncan, Principal Analytical Lead, Google
11:15 AM-12 PM CT
Using Google Analytics and Facebook Ads to get +200% ROI: Edin Halilovic, Co-Founder & Business Dev, Lilium Digital
12:15 PM-1:15 PM CT
Artificial Intelligence for Marketing -Getting Started: Jim Sterne, Founder Marketing Evolution Experience & Digital Analytics Association
1:30 PM-2:15 PM CT
Building your Digital Maturity: Jeff Cheal, Director, Product Strategy; Personalization, Campaign & Analytics, Episerver
Day 2: October 3
10 AM-11 AM CT
Flashes of Genius – Learning the Art and Science of Creativity: Allen Gannett, Founder & CEO of TrackMaven
11:15 AM-12 PM CT
Marketo Breakout Session
12:15 PM-1:15 PM CT
Be the Best Answer for Your Customers with Content, SEO and Influence: Lee Odden, CEO, TopRank Marketing
1:30 PM-2:15 PM CT
Overcoming Attribution Frustration: Moving from Gut Instincts to Data Smart Decisions: Misia Tramp, VP Customer Experience Strategy & Insight, Metia