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William Schroeder

Senior Associate Integrated Media Planner/Social Media
OMD

William is a strategic and ambitious young marketer with over 3 years of integrated media experience across global brands such as Bacardi and NFL. 

 

Currently William is the Senior Associate Integrated Media Planner for the Bacardi account at OMD where he helps lead strategic media buying and planning for the brand portfolio. 

 

Since graduating from Georgia College & State University in 2021 with his B.A. in marketing William has been heavily involved with the AMA New York chapter as a committee member for the highly acclaimed Marketing Hall of Fame which celebrates the world’s best marketers. There he leads the charge with all of the social media and comms for the program. Notably during his time in the committee they have inducted marketers such as Madonna Badger, Chris Capossela, and Bozoma Saint John into the Hall of Fame.

 

His ultimate career goal is to become CMO for a fortune 500 company. William believes marketing should be led with empathy and authenticity to create stories that inspire people. Marketing is his passion and he strives to share that passion with others. 

 

He currently lives in Manhattan where he explores the city to find the best pizza spots. He enjoys football, specifically cheering on his two favorite teams the Atlanta Falcons and New York Giants. 

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