In an era where digital interaction is the norm, brands face the challenge of forming deep, emotional connections with consumers. The upcoming panel discussion with Billee Howard, Founder & CEO of Brandthro, we will delve into the transformative role of Artificial Intelligence (AI) in marketing, focusing on how new AI tools can be leveraged to enhance these connections in general and on an emotional level. This insightful session is designed for marketers, brand managers, and business leaders eager to explore innovative strategies that make brands resonate more humanly with their audience.

This thought provoking session is part of the IM&C Department’s Future Forward Speaker Series and will be hosted by Peter Weingard, IM&C Adjunct Instructor and American Marketing Association Board Member, New York Chapter.